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3/12/2012 8:03:00 AM
Entertainer & Art Marketing Boot Camp coming to Zaki Gordon Film Institute
Mari-Lyn Harris
Mari-Lyn Harris
Shondra Jepperson
Shondra Jepperson

Spring is here and so it the new Entertainer & Art Marketing Boot Camp happening on Monday, March 26 from 9 a.m. to 4 p.m. at the Zaki Gordon Film Institute.

Marketing Specialist Mari-Lyn Harris and professional entertainer Shondra Jepperson have designed a full day of workshops. From the speakers to the content, every portion of this seminar is designed to align your creative talents with practical business strategies focusing on the How To's in marketing yourself.

Harris commented, "We wanted to offer a day that would support those who envision themselves having their occupation as their avocation, and that they thrive not just surviving. You may be doing what you love to do but are you able to make a living at it? This is where marketing skills can really come into play."

Jepperson continued, "It's really important for those of us in the creative and performing arts to understand and feel comfortable with marketing ourselves and what we do.

"Most artists prefer someone else to do this for them which is fine and it's also empowering to know you have the skills in which to do this for yourself as well."

The marketing boot camp will cover all sides all aspects of marketing from preparing media kits, social media, contracting agreements with client, sales strategies including information on basic law regarding copyright, trademarking and how to protect your product(s) when involved in larger business projects.

Part of the workshops offered during the boot camp will included Michael Dergo who is a lawyer from Phoenix who specializes in business law, sports and entertainment law, criminal litigation and civil litigation.

Jepperson commented, "Zaki Gordon Film Institute is our host sponsor and they have generously arranged for us to be able to use one of their classrooms for the whole day so we could keep the costs down for everyone. We are truly grateful for their community spirit and support."

Wanting to make this affordable for the artist community, The Entertainer & Artist Marketing Bootcamp For information regarding registration and prices call 510-564-7880 or visit

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